The new market known as Programmatic Buying, or RTB (Real Time Bidding) stills remains a mystery for many, but is now a reality. Since Programmatic Advertising requires generating targets and objectives prior to initiating campaigns, without making direct purchases of Ads, and involves multiple platforms, clients often become hesitant and worry about unknowns.
We are among the first in Italy to offer consultancy and support designed to create and manage Programmatic Advertising campaigns on selected DMPs, an exceptional tool to help achieve strategic company objectives